The NBA Filed Trademarks For The New Oreleans Swamp Dogs, Rougarou, Mosquitos, and More

A couple weeks ago the basketball franchise in New Orleans announced that it would be abandoning the “Hornets” nickname that it brought with it from Charlotte and adopting a new moniker, the Pelicans.

Regardless of what critics say, “Pelicans” will be one of the great names in all of professional sports.

pelicans

But it looks like “Pelicans” wasn’t the only name that owner Tom Benson, general manager Dell Demps, and the rest of the Hornets/Pelicans organization considered.

According to Bloomberg Business Week, the NBA recently filed for five trademarks on behalf of the New Orleans franchise:

  • New Orleans Pelicans
  • New Orleans Bullsharks
  • New Orleans Swamp Dogs
  • New Orleans Rougarou
  • New Orleans Mosquitoes

The Rougarou is a legendary werewolf-like creature in Cajun folklore, and would be a fantastic name for a New Orleans sports team. (I’m looking at you, New Orleans Zephyrs.)

“Mosquitoes” would have hurt the NBA brand in any country that has suffered a malaria epidemic. So it’s probably best that they didn’t go in that direction.

“Bullsharks” and “Swamp Dogs” are just silly.

 



About Josh Tinley

Josh Tinley writes the Away From The Action column at Midwest Sports Fans, covering all aspects of sport aside from what actually happens on the field, court, or track. Josh grew up in Indianapolis and graduated from the University of Evansville and Vanderbilt Divinity School. He is the author of Kneeling in the End Zone: Spiritual Lessons From the World of Sports and the managing editor of LinC, a weekly curriculum for teens that explores the intersection of faith and culture. Josh lives outside Nashville with his wife, Ashlee, and children, Meyer (7), Resha Kate (5), and Malachi (3). He will not allow himself to die before the Evansville Purple Aces make another trip to the NCAA Tournament. Follow him on Twitter @joshtinley or send him an e-mail.

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