March Madness Live For Free: How To Watch NCAA Tournament Games Online For Free Via CokeZero Promotion

Yesterday I told you the myriad ways you can track the NCAA Tournament if you are unable to be in front of your TV, especially today and tomorrow at work. The only downside was that, without cable provider authentication, any game not being shown on CBS required you to sign up for a $3.99 account.

Not anymore. Here is how you can get access to March Madness Live for free, thanks to the folks at CokeZero.

march-madness-2012-ncaa-tournament-live-watch-games-online-iPhone-iPad-androidFirst off, a hat tip to Rob Dauster. You know him from Ballin’ Is A Habit, NBC Sports’ College Basketball Talk, and of course he is a regular guest on Andy Bottoms’ college hoops podcast here at MSF. (Listen to their latest episode here, which previews the NCAA Tournament.)

Before you do anything else, follow Rob on Twitter. He is perhaps the only person in America more excited about March Madness than I am, and he knows something about every team, so he’ll enrich your March experience.

And when you follow him, tip your cap to him for tweeting this out earlier today:

For free March Madness Live, text “0COLORADO” to 2653. It’s a Coke Zero promo. They’ll give you a promo code to use at ncaa . com / cokezero

I just did this, and it works. And it took all of about 47 seconds. Now I have free access to March Madness Live on any device, any time, and without needing to do any pesky authentication. Hell yes.

Update: Do this at your own risk. Most people have had no trouble, but a few commenters have mentioned that they did not receive code – maybe CokeZero is out of them? – are now getting multiple text messages. I do NOT have this happen, nor have most people. But just wanted to pass along what I’m hearing.

Once you’ve sent your text, click this link to Andy’s Thursday Viewer’s Guide. There are many tough viewing choices to be made during the tournament’s opening weekend. Let a grizzled veteran and hoops expert help you out.

And finally, for no good reason at all, here is a picture of Bill Self and his magic green party shirt. I feel like just by posting it I’ve ensured good luck for us all.

Happy March Madnessing!


Bill Self is so excited you have free access to March Madness Live he busted out his favorite shirt to commemorate the occasion.



About Jerod Morris

I love words. I write for Copyblogger and founded MSF, The Assembly Call, & Primility. I practice yoga, eat well, & strive for balance. I love life. Namaste. Say hi on Twitter, Facebook, & G+.


  1. Is this for real….and does that text message cost anything?

    • It worked for me. I’d assuming the “standard text messaging rates apply” caveat is necessary. I don’t really know if it costs anything. But I did it!

  2. Doesn’t work for me. I got a message back saying “Message failed. Shortcode may have expired.” Did you send the text today (3/15)?

  3. Worked for me, thank you for this info because I was just about to pay the 3.99 before you sent out this link on twitter.

  4. 0michiganstate doesn’t work, but 0kansas does


  6. I’m curious how it authenticates for laptop users. Will I lose access if I clear my cookies?

    •  Good question. I don’t know. I haven’t tried the authentication. When I got my code and signed up, all I had to do was enter account info and I was good to go for March Madness Live.

  7. They were all out of free codes but thanks to you I am now signed up for something that costs money.  It told me to reply STOP so I did and now it’s saying reply STOP1 for such and such, STOP2 for such and such, STOP3 for such and such and STOP4.  So tell me Jerod…are you going to pay my charges or is Coke going to?  

    • That’s unfortunate. You’re the first person I’ve heard who has had an issue. I just saw this on Twitter on passed along…MSF has no affiliation with CokeZero. Has it stopped?

  8. Bestbigbluefanever says:

    Same thing here, all I am getting is a bunch of text messages about nonsense now. This whole thing is a hoax.

    • It’s not a hoax. It worked for me and has worked for most folks. I made sure to try it and have it confirmed elsewhere before passing along. I appreciate you letting me know about your experience though. I updated the post so people know there has been a mixed reaction. Could just be that they ran out of codes and have a glitch?

  9. Not working for Colorado, Kansas, Belmont or Virginia for me…Anyone else have a school that just worked?

  10. 0Missouri worked for me about 30 minutes ago. As of about 10 minutes ago it wasn’t working for friends. Rough

  11. Justinolan says:

    I didnt get my text yet and it already been a few mintutes

  12. Tried several schools, only got a message each time saying it wasn’t a valid code and ask for help from coke zero rewards.

  13. All you have to do to stop the texts is reply STOP

  14. Texted using 14 different schools so far. I got nada… Just the following message just now.  ” Coke Zero: Sorry there are no more free NCAA March Madness Live offers left – went like hotcakes! ”  DANG IT!! Now what shall I do! Im missing the Louisville v Davidson game and I predicted an upset… sighhhh

  15. I just got a text back from Coke Zero saying they’re out of promo codes. The text said, “they went like hotcakes”


  16. Samir Housri says:

    You can also listen for free on your smartphone with the Slacker Radio app

  17. how do I authenticate with my cable provider?  I get all these channels on our tv at home

  18. Dlenny68 says:

    Coke S__ks! drink Pepsi, they wouldn’t screw you like this!!!!

  19. Duncan Mark50 says:

    it dont work…

  20. Thanks for the tip! Worked for me!

  21. I enjoy perusing your websites. Thanks!

  22. Your post is valuable , thanks for the info

  23. Thanks extremely practical. Will share website with my good friends.

  24. Thank you for every other excellent post. The place else may just anybody get that kind of info in such an ideal approach of writing? I’ve a presentation subsequent week, and I’m on the search for such info.

  25. Heya outstanding blog! Does running a blog such aas this take a lot of work? I have no knowledge of programming hokwever I had been hoping too start my own blog in the near future. Anyhow, shouyld yyou have any recommendations or technikques for new blog owners please share. I know this is off subject nevertheless I simply needed tto ask. Appreciate it!

  26. Very rapidly this web site will be famous among all blogging visitors, due to it’s nice posts

  27. Wow, incredible weblog structure! How lengthy have you ever been blogging for? you made running a blog look easy. The entire look of your site is fantastic, as well as the content!

  28. Thanks For Creating The Very Informative Post Keep Up The Good Work!!! I Left A Link To My Activate Windows 7 Post To Share With You How To Activate Windows Enjoy!

  29. very nice post, i certainly love this website, keep on it

  30. Pretty section of content. I just stumbled upon your website and in accession capital to assert that I get actually enjoyed account your blog posts. Anyway I’ll be subscribing to your augment and even I achievement you access consistently fast.

  31. Nice weblog right here! Also your site quite a bit up fast! What web host are you using? Can I get your associate link for your host? I desire my website loaded up as quickly as yours lol

  32. Thanks in support of sharing such a fastidious thought, paragraph is nice, thats why i have read it fully

  33. Hey there I am so happy I found your website, I really found you by error, while I was browsing on Askjeeve forr something else, Anyhow I am here now and would just like to say thanks a lot for a incredible post and a all round enjoyable blog (I akso love the theme/design), I don’t have timme tto read it all at the moment but I have book-marked it aand also added in your RSS feeds, so when I have time I will be back to read a great deal more, Please do keep up thee awesome b.

  34. Why visitors still use to read news papers when in this technological world the whole thing is accessible on web?Also visit my webpage m88

  35. I don’t know if it’s just me or if perhaps everybody else experiencing problems with your website. It appears like some of the text on your posts are running off the screen. Can somebody else please provide feedback and let me know if this is happening to them as well? This may be a problem with my browser because I’ve had this happen previously. Cheers

  36. There is clearly a bunch to know about this. I think you made certain nice points in features also.

  37. I have seen lots of useful issues on your internet site about computer systems. However, I have the view that lap tops are still not quite powerful enough to be a wise decision if you normally do projects that require a lot of power, for instance video enhancing. But for website surfing, microsoft word processing, and a lot other prevalent computer work they are all right, provided you don’t mind the little screen size. Thanks for sharing your notions.

  38. I’d need to check with you here. That is not some thing I generally do! I take pleasure in reading a post that can make people feel. Also, thanks for permitting me to comment!

  39. I really enjoy the article post.Thanks Again. Much obliged.

  40. Another thing I’ve noticed is that for many people, poor credit is the results of circumstances past their control. One example is they may have been saddled having an illness and as a consequence they have high bills going to collections. Maybe it’s due to a job loss or even the inability to work. Sometimes divorce or separation can really send the budget in a downward direction. Thank you for sharing your opinions on this weblog.

  41. Oh my goodness! Impressive article dude! Many thanks, However I am going through issues with your RSS. I don’t know why I cannot subscribe to it. Is there anyone else having similar RSS problems? Anyone that knows the answer will you kindly respond? Thanks!!|

  42. some genuinely interesting information, well written and broadly user pleasant.

  43. I know this if off topic but I’m looking into starting my own weblog and was wondering what all is required to get set up? I’m assuming having a blog like yours would cost a pretty penny? I’m not very internet smart so I’m not 100% certain. Any suggestions or advice would be greatly appreciated. Thanks

  44. Hello. fantastic job. I did not anticipate this. This is a splendid story. Thanks!

  45. Very nice post. I just stumbled upon your weblog and wished to say that I’ve really enjoyed browsing your blog posts. After all I will be subscribing to your feed and I hope you write again soon!

  46. whoah this blog is excellent i like studying your posts. Stay up the great work! You realize, lots of persons are hunting around for this information, you can help them greatly.

  47. Generally I don’t read article on blogs, however I would like to say that this write-up very pressured me to try and do so! Your writing style has been amazed me. Thanks, very nice article.

  48. Thank you for the auspicious writeup. It in fact was a amusement account it. Look advanced to far added agreeable from you! By the way, how can we communicate?

  49. Howdy! This is my first visit to your blog! We are a collection of volunteers and starting a new initiative in a community in the same niche. Your blog provided us useful information to work on. You have done a marvellous job!

  50. I was reading through some of your posts on this site and I conceive this internet site is very instructive! Keep posting.

  51. I was very pleased to find this internet-site.I wanted to thanks in your time for this glorious read!! I positively having fun with every little little bit of it and I’ve you bookmarked to check out new stuff you weblog post.

  52. Great work. I am looking forward for the same effective work from you in the future as well. I will subscribe to your feed please keep posting!

  53. I simply want to mention I’m very new to blogs and absolutely loved your web site. Very likely I’m want to bookmark your website . You definitely come with good well written articles. With thanks for revealing your web page.

  54. I was also reading a topic like this one from another site.*~”:.

  55. Hands down, Apple’s app retail outlet wins as a result of a mile. It truly is a huge conclusion of all sorts of purposes vs a very sad choice of a handful for Zune. Microsoft has courses, especially in the realm of online games, still I am not yes I’d require towards wager upon the upcoming if this element is significant in direction of on your own. The iPod is a a lot greater determination within that case.

  56. Thank you for publishing this awesome article. I’m a long time reader but I’ve never been compelled to leave a comment. I subscribed to your blog and shared this on my Facebook. Thanks again for a great post!

  57. Thanks for posting this awesome article. I’m a long time reader but I’ve never been compelled to leave a comment. I subscribed to your blog and shared this on my Twitter. Thanks again for a great article!

  58. You are my breathing in, I own few blogs and occasionally run out from to post .I believe this web site has got some very great information for everyone. “Anger makes dull men witty, but it keeps them poor.” by Francis Bacon.

  59. I as well as my guys ended up reading through the good points from your web blog and so instantly I got a horrible feeling I had not thanked the web blog owner for them. All of the young men were definitely as a consequence thrilled to read all of them and have now surely been having fun with them. I appreciate you for getting really helpful and for using certain outstanding ideas millions of individuals are really desirous to understand about. Our sincere regret for not saying thanks to sooner.

  60. Thank you for posting this awesome article. I’m a long time reader but I’ve never been compelled to leave a comment. I subscribed to your blog and shared this on my Twitter. Thanks again for a great post!

  61. Gday here, just got conscious of your writings through Bing and yahoo, and have found that it is quite useful. I will value if you decide to carry on these.

  62. Thanks for writing this awesome article. I’m a long time reader but I’ve never been compelled to leave a comment. I subscribed to your blog and shared this on my Twitter. Thanks again for a great article!

  63. MetroClick specializes in building completely interactive products like Photo Booth for rental or sale, Touch Screen Kiosks, Large Touch Screen Displays , Monitors, Digital Signages and experiences. With our own hardware production facility and in-house software development teams, we are able to achieve the highest level of customization and versatility for Photo Booths, Touch Screen Kiosks, Touch Screen Monitors and Digital Signage. Visit MetroClick at or , 121 Varick St, New York, NY 10013, +1 646-843-0888

  64. Thank you for writing this awesome article. I’m a long time reader but I’ve never been compelled to leave a comment. I subscribed to your blog and shared this on my Twitter. Thanks again for a great article!

  65. Needed to compose you one very little note so as to thank you so much yet again on your awesome information you’ve discussed at this time. This has been certainly tremendously open-handed with people like you in giving extensively what a few individuals could possibly have distributed as an electronic book in order to make some cash for themselves, chiefly now that you might have done it if you desired. The things likewise worked like the easy way to know that other individuals have a similar dreams like my very own to realize lots more when considering this problem. I know there are thousands of more pleasurable moments up front for folks who read your blog.

  66. Greetings here, just turned out to be alert to your wordpress bog through Search engines like google, and realized that it is genuinely educational. I’ll be grateful should you continue on this idea.

  67. Thanks for posting this awesome article. I’m a long time reader but I’ve never been compelled to leave a comment. I subscribed to your blog and shared this on my Facebook. Thanks again for a great post!

  68. Very interesting subject, thanks for posting.

  69. I just hope to share it with you that I am new to wordpress blogging and incredibly cherished your work. Most likely I am most likely to remember your blog post . You seriously have great article materials. Be Thankful For it for share-out with us your url page

  70. Hi there, just turned aware of your blogging site through Google, and have found that it’s very entertaining. I will be grateful if you maintain this idea.

  71. Thank you for publishing this awesome article. I’m a long time reader but I’ve never been compelled to leave a comment. I subscribed to your blog and shared this on my Facebook. Thanks again for a great article!

  72. I haven’t checked in here for a while as I thought it was getting boring, but the last several posts are great quality so I guess I will add you back to my daily bloglist. You deserve it my friend :)

  73. Wohh exactly what I was searching for, regards for posting.

  74. Thanks for writing this awesome article. I’m a long time reader but I’ve never been compelled to leave a comment. I subscribed to your blog and shared this on my Facebook. Thanks again for a great post!

  75. Magnificent goods from you, man. I have understand your stuff previous to and you’re just too great. I actually like what you’ve acquired here, certainly like what you are saying and the way in which you say it. You make it enjoyable and you still take care of to keep it smart. I can not wait to read much more from you. This is actually a terrific web site.

  76. I would like to express my affection for your kindness supporting men and women who have the need for guidance on the subject. Your personal dedication to getting the message all around had been pretty practical and has truly empowered employees like me to arrive at their targets. This insightful tutorial can mean a whole lot to me and even more to my peers. Warm regards; from all of us.

  77. I like this blog so much, saved to fav. “I don’t care what is written about me so long as it isn’t true.” by Dorothy Parker.

  78. Simply wanna admit that this is very useful , Thanks for taking your time to write this.

  79. I like this website so much, saved to bookmarks. “American soldiers must be turned into lambs and eating them is tolerated.” by Muammar Qaddafi.

Speak Your Mind