Why Can’t Media Men Like Darren Rovell and Colin Cowherd Treat Kate Upton Like A Professional?

First, everyone’s favorite Tweeter Darren Rovell asks Kate Upton to be his valentine during one of the lamest moments in recent sports TV history. Now today, via Deadspin, comes Colin Cowherd acting rather inappropriately himself during an interview with the 19-year old SI Swimsuit cover model.

First off, kudos to Kate Upton for responding to both of these guys with maturity, poise, and self-respect.

Secondly, just one question: really guys?

If you haven’t seen the videos, watch them for context. Here is Rovell.


Not much to say about this one. It’s just pathetic really.

Sure, Rovell is starting to become a caricature of himself online, but why drag Upton into it during such a big moment in her career?


But again, Upton responds very well.

To view the Cowherd interview, head over to Deadspin. Timothy Burke does a nice job of summing up Cowherd’s inappropriate questioning:

Cowherd asked such things like how much Upton was paid for being on the cover, what she was wearing, how old she was, and about her time as a student at the University of Michigan (which she did not even attend).

The interview does not end properly either. Upton hangs up quietly while Cowherd babbles on, likely at the behest of her PR person based on what Cowherd says at the end. Again, to her credit, Upton does her best to laugh off the worst of Cowherd’s questions and not make it more awkward than it certainly could have been.

Update: Deadspin just updated their post, so I will too. “Sports Illustrated‘s Ryan Watson wanted to clarify that Upton didn’t hang up on Cowherd, but that her call was unexpectedly taken off the air before she could end it more formally with him. She gave her standard formal goodbyes off-the-air to Cowherd’s producer.”

My first thought after watching the Cowherd video, on the heels of Rovell’s spectacle yesterday, was this: why can’t men treat Kate Upton, and others in her profession, like professionals?

I’m well aware that women like Upton are in the business of selling their looks and sex appeal, but that doesn’t give middle-aged (or any aged) men like Rovell and Cowherd to treat professional promotional settings like they are sliding up next to Upton at a club. Frankly, that’s a little bit what it felt like while watching these two videos.

I have no idea if she felt creeped out by either of them, or uncomfortable, but I felt creeped out and uncomfortable for her, plus a little embarrassed to share a gender and, very loosely, a profession with two guys old enough to be Upton’s dad treating her disrespectfully during one of the most triumphant moments of her young career.

Based on some of the responses I’ve seen on Twitter, a lot of other people feel the same way.

Hopefully Rovell and Cowherd take it as a lesson. I’m sure they think of themselves as well-respected professionals in their field. They may want to try acting like it the next time they talk to an attractive professional woman on air.

About Jerod Morris

I love words. I write for Copyblogger and founded MSF, The Assembly Call, & Primility. I practice yoga, eat well, & strive for balance. I love life. Namaste. Say hi on Twitter, Facebook, & G+.


  1. Muuka Muyumba says:

    Its the snake eating its tail, isn’t it? The model is on the show only because she is on the cover of SI and for some reason that is a big deal. I think its about as big a deal as winning a race on the IndyCar circuit these days. The PR people want her on these shows because they know who buys the magazines. But what do these middle-aged guys know about her and what do they know of her profession?

    Also note that these guys are living off of awkward moments like this to increase the blog-cred as mavericks or even as jerks. 

    Why would they interview her for sports programs? What does a 19 y/o woman have to offer their audiences other than something to look at? Making a radio appearance other than Howard Stern’s show even more ludicrous. Please do not take me wrong, I heard Colin’s interview this afternoon by myself and actually said, “what is he talking about”. He started the conversation asking her if other women were catty toward her!?!?  Just awkward from the get-go.  BTW, Cowherd also mentions that he talks to “girls” at work in his intro?!?!?  I’m sure this will not go over well either.

    What does either one of these guys know about her profession?

    I think the venue is the problem here.

    • I agree that Upton is only on the show because she is the SI cover model, and she is only the SI cover model because men have expressed their appreciate for her looks en masse on the web, but I think that needs to be looked at like any other product or service that any other professional might be selling/marketing. Upton’s just happen to be her physical appearance. That, in and of itself though, doesn’t give someone like Cowherd the license to interview her in a completely different and frankly condescending manner than he would any other athlete, person, or professional who comes on his show. For me, it’s a matter of respect, and I just felt like in that venue he blind-sided Upton a bit asking inappropriate questions and having an inappropriate tone.

  2. Jerod, thank you.

  3. More reason to avoid the mainstream sports media. Such pathetic tools. Maturity level of 7th graders.

  4. Articles like this are the result of taking interviews of a model too seriously.

  5. You’re being a bit too sensitive, Champ.  Maybe Kate will come calling because you are defending her honor. 

    She’s famous for jumping around while nearly naked.  She then goes on their shows to promote this behavior and you ridicule the men for drooling when she shows up?  Stop crying.  It’s all entertainment no matter how you look at it.

  6. Why Can’t Media Men Like Darren Rovell and Colin Cowherd Treat Kate Upton Like A Professional?

     Because she isn’t. She is there because of her looks. That does not make someone a professional. Yes, she travels all over and weares this or that and works long hours posing for a camera or whatever. But it not something that takes a whole lot of professionalism.

  7. Cowherd is a douche.  He regularly slams ‘Middle America’ while ranting and raving about NYC, Boston, etc. because he thinks it’s good for his business.  Note to Cowherd: There’s a reason your show got bumped back on the radio dial; it’s because people are sick of your douchey rants!

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