Volkswagen Star Wars Super Bowl Commercial – ‘The Dog Strikes Back’

In the past I’ve reviewed sports-related commercials here at Midwest Sports Fans, and the Super Bowl is the ultimate in the marriage between advertising and sports.

Last year, Volkswagen introduced a Star Wars themed ad in which a child uses the “force” to start a car.  It was a fantastic commercial, and for me, a Star Wars nut, it was even better.

 

This year, Volkswagen unveiled a commercial called “The Bark Side,” where a chorus of dogs barks out the Imperial March song from the movies.  That too, was great, and they hinted at more to come during the Super Bowl.

 

In that much-anticipated follow-up, we get to see a dog start a training regimen – set to James Brown – so that he can shed some weight and catch up to a passing Volkswagen Beetle driving by the house.  As Trey Parker and Matt Stone can tell you, if you want to accomplish anything, you’re going to need a montage.

 

I have to say, the commercial was awesome again, proving that Volkswagen really has it figured out.  I especially liked the part where the sullen dog lays on the ground without snatching up the food dropping from the cutting board.  I don’t think I would be able to do the same if I were in that position.

The Star Wars tie-in is a little more strained this time (although compared to dogs barking the Imperial March with no mention or visual of a car, I guess it’s not so bad).  I can’t complain though, any time I get to see Dr. Evazan and Ponda Baba I’m a happy guy.  Plus, you just can’t beat the song played by Figrin D’an and his band in Mos Eisley Cantina.

Commercial Grade: B+

*********

Follow me on Twitter @keithmullett

*********



About Keith Mullett

Keith is an Ohio-based sports and pop culture junkie who began writing for MSF in June 2011. His ramblings about sports, music, movies and books can be further enjoyed by following him on Twitter @keithmullett.

In addition to his work for MSF, Keith operates a blog called Commercial Grade, in which he critiques television commercials from the perspective of the average viewer.

Comments

  1. Howdy would you mind stating which blog platform you’re working with?
    I’m planning to start my own blog in the near
    future but I’m having a hard time deciding between BlogEngine/Wordpress/B2evolution and Drupal.
    The reason I ask is because your layout seems different then most blogs and I’m looking for
    something unique. P.S Sorry for getting off-topic but I had
    to ask!

  2. Hello Web Admin, I noticed that your On-Page SEO is is missing a few factors, for one you do not use all three H tags in your post, also I notice that you are not using bold or italics properly in your SEO optimization. On-Page SEO means more now than ever since the new Google update: Panda. No longer are backlinks and simply pinging or sending out a RSS feed the key to getting Google PageRank or Alexa Rankings, You now NEED On-Page SEO. So what is good On-Page SEO?First your keyword must appear in the title.Then it must appear in the URL.You have to optimize your keyword and make sure that it has a nice keyword density of 3-5% in your article with relevant LSI (Latent Semantic Indexing). Then you should spread all H1,H2,H3 tags in your article.Your Keyword should appear in your first paragraph and in the last sentence of the page. You should have relevant usage of Bold and italics of your keyword.There should be one internal link to a page on your blog and you should have one image with an alt tag that has your keyword….wait there’s even more Now what if i told you there was a simple WordPress plugin that does all the On-Page SEO, and automatically for you? That’s right AUTOMATICALLY, just watch this 4minute video for more information at. Seo Plugin

  3. Hello Web Admin, I noticed that your On-Page SEO is is missing a few factors, for one you do not use all three H tags in your post, also I notice that you are not using bold or italics properly in your SEO optimization. On-Page SEO means more now than ever since the new Google update: Panda. No longer are backlinks and simply pinging or sending out a RSS feed the key to getting Google PageRank or Alexa Rankings, You now NEED On-Page SEO. So what is good On-Page SEO?First your keyword must appear in the title.Then it must appear in the URL.You have to optimize your keyword and make sure that it has a nice keyword density of 3-5% in your article with relevant LSI (Latent Semantic Indexing). Then you should spread all H1,H2,H3 tags in your article.Your Keyword should appear in your first paragraph and in the last sentence of the page. You should have relevant usage of Bold and italics of your keyword.There should be one internal link to a page on your blog and you should have one image with an alt tag that has your keyword….wait there’s even more Now what if i told you there was a simple WordPress plugin that does all the On-Page SEO, and automatically for you? That’s right AUTOMATICALLY, just watch this 4minute video for more information at. Seo Plugin

  4. Hello Web Admin, I noticed that your On-Page SEO is is missing a few factors, for one you do not use all three H tags in your post, also I notice that you are not using bold or italics properly in your SEO optimization. On-Page SEO means more now than ever since the new Google update: Panda. No longer are backlinks and simply pinging or sending out a RSS feed the key to getting Google PageRank or Alexa Rankings, You now NEED On-Page SEO. So what is good On-Page SEO?First your keyword must appear in the title.Then it must appear in the URL.You have to optimize your keyword and make sure that it has a nice keyword density of 3-5% in your article with relevant LSI (Latent Semantic Indexing). Then you should spread all H1,H2,H3 tags in your article.Your Keyword should appear in your first paragraph and in the last sentence of the page. You should have relevant usage of Bold and italics of your keyword.There should be one internal link to a page on your blog and you should have one image with an alt tag that has your keyword….wait there’s even more Now what if i told you there was a simple WordPress plugin that does all the On-Page SEO, and automatically for you? That’s right AUTOMATICALLY, just watch this 4minute video for more information at. Seo Plugin

  5. Hmm is anyone else having problems with the pictures on this blog loading?
    I’m trying to determine if its a problem on my end or if it’s
    the blog. Any feedback would be greatly appreciated.

  6. It’s hard to find educated people about this subject, but you sound like you know what you’re talking about!
    Thanks

  7. Thanks for a marvelous posting! I quite enjoyed
    reading it, you could be a great author. I will be sure to bookmark your blog and may come back from now on. I want to
    encourage you to ultimately continue your great posts, have a nice weekend!

  8. Thanks for finally writing about >Volkswagen Star Wars Super Bowl Commercial –
    ‘The Dog Strikes Back’ <Liked it!

  9. I’ve been browsing online more than 3 hours today, but I never found any interesting article like yours.
    It is beautiful value enough for me. In my opinion, if all site owners and bloggers made excellent content as you
    did, the net shall be much more useful than ever before.

  10. Admiring the time and effort you put into your site and
    in depth information you present. It’s good to come
    across a blog every once in a while that isn’t the same
    unwanted rehashed material. Fantastic read! I’ve saved your site and I’m adding your RSS feeds to my Google account.

  11. These are in fact fantastic ideas in concerning blogging.
    You have touched some fastidious points here. Any way keep up wrinting.

  12. whoah this blog is fantastic i like studying your articles.
    Keep up the great work! You realize, a lot of persons
    are searching round for this info, you can aid them greatly.

  13. Thanks , I’ve recently been searching for info approximately this subject for a long time and yours is the
    greatest I have came upon so far. However, what concerning the conclusion? Are you positive about the supply?

  14. If you want to grow your familiarity only keep visiting this web page and be updated with the hottest gossip posted here.

  15. This is really interesting, You’re a very skilled blogger.
    I’ve joined your rss feed and look forward to seeking more of your fantastic post.

    Also, I have shared your site in my social networks!

  16. I read this piece of writing completely concerning the resemblance of newest and earlier technologies, it’s
    amazing article.

  17. Thank you for sharing your thoughts. I really appreciate your efforts and I will be waiting
    for your further post thanks once again.

  18. It is actually a great and helpful piece of info. I am satisfied that you just shared this helpful information with
    us. Please stay us informed like this. Thanks for sharing.

  19. Awesome blog! Is your theme custom made or did
    you download it from somewhere? A theme like yours with a few simple adjustements would really make my blog stand out.

    Please let me know where you got your theme. Thanks

  20. Thanks for any other informative website. The place else could I am getting that kind of information written in such an ideal manner?

    I’ve a mission that I’m just now running on, and I have been on the glance out for such information.

  21. Informative article, totally what I was looking for.

  22. Hey very interesting blog!

  23. I do not even know how I ended up here, but I thought this post was good.
    I don’t know who you are but definitely you are going to a famous
    blogger if you aren’t already ;) Cheers!

  24. I do not even know how I ended up here, but I thought this post was great.
    I don’t know who you are but definitely you’re going to a famous blogger if you are not already ;)
    Cheers!

  25. Hi to every single one, it’s really a fastidious for me
    to visit this website, it consists of useful Information.

  26. Hello, yup this article is actually nice and I have learned lot of things from
    it on the topic of blogging. thanks.

  27. I for all time emailed this web site post page to all my friends,
    since if like to read it then my links will too.

  28. Amazing issues here. I’m very glad to peer your post.
    Thank you a lot and I’m looking forward to touch you.

    Will you please drop me a e-mail?

  29. I was suggested this blog by way of my cousin. I’m no longer positive whether or not this
    post is written by way of him as nobody else recognise such detailed approximately my difficulty.

    You’re amazing! Thanks!

  30. Just desire to say your article is as surprising. The clarity in your post is just spectacular and i can assume you’re an expert on this subject.
    Well with your permission allow me to grab your feed to keep up to date with
    forthcoming post. Thanks a million and please keep up the rewarding work.

  31. Howdy! I just wish to give you a huge thumbs up for your excellent info you
    have got here on this post. I am returning to your site for
    more soon.

  32. Hi, I do think this is an excellent site. I stumbledupon it ;) I will come back yet again since I bookmarked it.
    Money and freedom is the greatest way to change, may you be rich and continue to help other people.

  33. Hey exceptional website! Does running a blog like this take
    a massive amount work? I’ve no knowledge of coding but I was hoping
    to start my own blog in the near future. Anyway,
    if you have any suggestions or tips for new blog owners please
    share. I know this is off topic however I just had to ask.
    Thank you!

  34. Hello there, You have done a great job. I will certainly digg it
    and personally suggest to my friends. I’m sure they will be benefited
    from this site.

  35. naturally like your web-site but you need to take a look at
    the spelling on several of your posts. A number of
    them are rife with spelling problems and I to find it very bothersome to inform the reality
    nevertheless I’ll surely come again again.

  36. Having read this I thought it was rather enlightening.

    I appreciate you taking the time and energy to put this short article together.
    I once again find myself personally spending way too much time both reading and leaving
    comments. But so what, it was still worthwhile!

  37. Aw, this was a very nice post. In idea I wish to put in writing like this moreover taking time and precise effort to make an excellent article! I procrastinate alot and by no means seem to get something done.

  38. Thank you for the good writeup. It in reality was a entertainment account
    it. Glance advanced to more introduced agreeable from you!

    However, how can we be in contact?

  39. The other day, while I was at work, my sister stole my
    apple ipad and tested to see if it can survive a 30 foot drop, just so she can be a
    youtube sensation. My iPad is now destroyed and she has 83
    views. I know this is entirely off topic but I had to share it with someone!

  40. When someone writes an piece of writing he/she keeps the idea of a user in his/her mind that how a user can know it.

    So that’s why this piece of writing is perfect. Thanks!

  41. Thanks for your marvelous posting! I really enjoyed reading it, you may be a great author.I will
    remember to bookmark your blog and will come back down the road.
    I want to encourage you to ultimately continue your great job, have a nice afternoon!

  42. Attractive section of content. I just stumbled upon your web site and in accession capital to assert that I get in fact enjoyed account your blog posts.
    Any way I will be subscribing to your feeds and even I achievement you access consistently quickly.

  43. Heya i’m for the first time here. I came across
    this board and I find It truly useful & it helped me out a lot.
    I hope to give something back and aid others like you aided me.

  44. Keep this going please, great job!

  45. Greetings from Idaho! I’m bored at work so I decided to browse your site on my iphone during lunch break.
    I really like the info you provide here and can’t
    wait to take a look when I get home. I’m shocked at how fast your blog loaded on my mobile ..
    I’m not even using WIFI, just 3G .. Anyhow,
    awesome site!

  46. What a information of un-ambiguity and preserveness of precious knowledge
    regarding unexpected emotions.

  47. Do you have a spam issue on this site; I also am a blogger, and I
    was wondering your situation; we have created some nice methods
    and we are looking to exchange strategies
    with others, be sure to shoot me an e-mail if interested.

  48. Oh my goodness! Amazing article dude! Thanks, However I am encountering issues with your RSS.
    I don’t know why I cannot join it. Is there anyone else getting identical
    RSS issues? Anybody who knows the solution will you kindly respond?
    Thanks!!

  49. bookmarked!!, I love your site!

  50. Why people still use to read news papers when in this technological world the whole thing is existing
    on net?

  51. If some one wants expert view about blogging after that i advise him/her to pay a visit this website, Keep up
    the good job.

  52. Awesome blog! Do you have any recommendations for aspiring writers?
    I’m planning to start my own site soon but I’m a little lost on everything.
    Would you propose starting with a free platform like WordPress or go
    for a paid option? There are so many choices out there that I’m totally overwhelmed ..
    Any ideas? Thanks a lot!

  53. Right away I am ready to do my breakfast, later than having my breakfast coming yet again to read further news.

  54. First of all I would like to say awesome blog! I had a quick question that I’d like to ask if you do not mind.
    I was interested to find out how you center yourself and
    clear your thoughts prior to writing. I’ve had a hard time clearing my thoughts in getting my ideas out.

    I truly do enjoy writing but it just seems like the first 10
    to 15 minutes are usually wasted simply just trying to figure out how to begin. Any ideas or hints?
    Cheers!

  55. Its not my first time to pay a visit this site, i am browsing this
    web site dailly and get fastidious information from
    here everyday.

  56. I was curious if you ever considered changing the structure
    of your blog? Its very well written; I love what youve
    got to say. But maybe you could a little more in the way of content so people could connect with it better.

    Youve got an awful lot of text for only having 1 or two images.
    Maybe you could space it out better?

  57. Appreciation to my father who stated to me regarding this web site,
    this web site is genuinely amazing.

  58. FY3dme Thank you for your article. Much obliged.

  59. Just desire to say your article is as astonishing. The clarity in your post is simply excellent and i can assume you are an expert on this
    subject. Well with your permission allow me to grab your RSS feed
    to keep up to date with forthcoming post. Thanks a million and please carry on the rewarding work.

  60. Great web site. Lots of useful information here.
    I’m sending it to some pals ans additionally sharing in delicious.

    And certainly, thanks for your effort!

  61. Good write-up. I definitely appreciate this website. Continue the good work!

  62. It is not my first time to pay a quick visit this website, i am browsing
    this website dailly and obtain fastidious facts from here everyday.

  63. Hey I know this is off topic but I was wondering if you knew of any widgets I could add to my blog that automatically tweet my newest twitter updates.
    I’ve been looking for a plug-in like this for quite some time and was hoping maybe you
    would have some experience with something like this. Please let me know if you
    run into anything. I truly enjoy reading your blog and I look forward to your new updates.

  64. Simply want to say your article is as surprising. The clearness to your submit is simply nice and i could suppose you
    are a professional in this subject. Fine together
    with your permission allow me to seize your feed to keep updated with forthcoming
    post. Thanks a million and please keep up the gratifying work.

  65. We stumbled over here different web page and thought I should check things
    out. I like what I see so now i am following you.
    Look forward to finding out about your web page for
    a second time.

  66. Thank you for the good writeup. It in fact was a amusement
    account it. Look advanced to more added agreeable from
    you! By the way, how can we communicate?

  67. Greetings, There’s no doubt that your blog could be having browser compatibility problems.
    When I look at your blog in Safari, it looks
    fine however, if opening in I.E., it has some overlapping issues.
    I merely wanted to give you a quick heads up! Besides that, fantastic website!

  68. Hi! I simply wish to offer you a big thumbs up for your excellent info you’ve got right here
    on this post. I’ll be returning to your web site for more soon.

  69. Every weekend i used to pay a quick visit this website,
    for the reason that i wish for enjoyment, as this this web page conations
    genuinely good funny material too.

  70. It’s really a nice and helpful piece of information. I am glad that
    you simply shared this useful information with us.

    Please keep us up to date like this. Thanks for sharing.

  71. Spot on with this write-up, I truly believe this site needs far more attention. I’ll probably be returning to see more, thanks for the
    advice!

  72. Pretty! This has been a really wonderful post. Thanks for supplying
    this information.

  73. Very descriptive article, I liked that bit. Will there be a part 2?

  74. Hey just wanted to give you a quick heads up and let you know a few of the images aren’t loading properly.
    I’m not sure why but I think its a linking issue. I’ve tried it in two different web
    browsers and both show the same outcome.

  75. Spot on with this write-up, I seriously feel this amazing site needs far more attention. I’ll
    probably be back again to read through more, thanks for the information!

  76. I have to thank you for the efforts you’ve put in writing
    this blog. I’m hoping to check out the same high-grade content from
    you in the future as well. In truth, your creative writing abilities has motivated me to
    get my very own site now ;)

Trackbacks

  1. […] Volkswagen Star Wars Super Bowl Commercial – ‘The Dog Strikes Back’ – Midwest Sp… […]

  2. […] Volkswagen Star Wars Super Bowl Commercial – ‘The Dog Strikes Back’ – Midwest Sp… […]

Speak Your Mind