Audi Super Bowl 46 Commercial – ‘Vampire Party’ Video and Grade

Next up in tonight’s series of Super Bowl commercial reviews is Audi and their “Vampire Party” spot that ran during the 1st quarter.

Audi isn’t known for their commercials, but I have a feeling this one will get some run over the next few weeks.

Here’s the clip:

 

The vampire craze is probably a year or two past its height, so I have to deduct a few points for that.  If this were run last year Audi could have really cashed in on the Twilight, Trueblood and Vampire Diaries mania that took over the country.

Alas, they did not, so we’re left to review the ad this year.  In the ad, a guy is driving to a party at night, and he flashes his fangs to let us know he’s a vampire.  When we see shots of the party, we understand that it is entirely populated by vampires as well.

Problems ensue when the Audi driving vampire (who happens to turns his LED headlights toward ) burns up everyone at the party.  What could have been a decadent shindig turned into a broken acoustic guitar and a sad vampire with a whole case O+ all to himself.

Overall, it wasn’t a bad ad, just a little trite.  I especially like dEcho & the Bunnymen’s “The Killing Time” being used for the ad’s soundtrack, so I’m bumping up the grade a little for that.

Commercial Grade: C+



About Keith Mullett

Keith is an Ohio-based sports and pop culture junkie who began writing for MSF in June 2011. His ramblings about sports, music, movies and books can be further enjoyed by following him on Twitter @keithmullett.

In addition to his work for MSF, Keith operates a blog called Commercial Grade, in which he critiques television commercials from the perspective of the average viewer.

Comments

  1. whoah this blog is magnificent i love reading your articles. Keep up the good work! You realize, many individuals are searching round for this information, you could aid them greatly.

  2. You actually make it seem so easy with your presentation but I find this matter to be actually something which I think I would never understand. It seems too complicated and very broad for me. I am looking forward for your next post, I will try to get the hang of it!

  3. Heya i am for the first time here. I came across this board and I find It truly useful & it helped me out a lot. I hope to give something back and aid others like you helped me.

  4. Hello, I think your website might be having browser compatibility issues. When I look at your website in Ie, it looks fine but when opening in Internet Explorer, it has some overlapping. I just wanted to give you a quick heads up! Other then that, wonderful blog!

  5. Hey! Quick question that’s completely off topic. Do you know how to make your site mobile friendly? My site looks weird when viewing from my iphone. I’m trying to find a theme or plugin that might be able to correct this problem. If you have any suggestions, please share. With thanks!

  6. What’s up colleagues, its enormous piece of writing regarding educationand entirely defined, keep it up all the time.

  7. Thank you for a different vital content. Where otherwise may any person find in which type of facts ordinary comprehensive way of producing? We’ve a demonstration inward bound 1 week, along with I am in search of like details.

  8. do you love yorkie puppies then you must visit yorkie puppies for sale in Ohio

  9. Excellent site you have here.. It’s hard to find excellent writing like yours these days. I really appreciate individuals like you! Take care!!

Speak Your Mind