Video: Guitar Hero Commercial with Bob Knight, Rick Pitino, Roy Williams, and Coach K

Video: Bob Knight Guitar Hero commercialOh my goodness.

I’ve only watched this one time and it is already among the five greatest commercials I’ve ever seen. Say what you will about Bob Knight, but is there a college basketball coach in history that has a greater sense of humor?

Behold, the genius of Guitar Hero marketing, and the rage of Bob Knight overshadowing the attitude of Metallica:

Video: Guitar Hero Commercial Featuring Bob Knight, Rick Pitino, Roy Williams, Mike Krzyzewski and Metallica


Share This Article:


Email Article Email Article



About Jerod Morris

A proud graduate of Indiana University, Jerod Morris founded Midwest Sports Fans in August of 2008 and has been its Managing Editor every day since. Follow him on Twitter (@JerodMorris) for MSF updates, sports discussion, and a compelling daily assortment of funny and interesting links.
In addition to his work at MSF, Jerod hosts the fast-growing Indiana basketball postgame show The Assembly Call and provides regular music recommendations at IndieChristmas.com. He also helped develop the Synthesis Managed WordPress Hosting platform on which MSF and all of his other sites are run.

  • http://youtube Julie T

    THIS IS SO COOL!!! I AM A DIE HARD HEELS FAN BUT LOVE THAT ALL OF THESE GREAT MEN/COACHES CAME TOGETHER AND PLAYED LIKE BOYS!!!

    TOO COOL!!

    jt

  • Nan A

    Want to see the taping of them making the ad too Its the best Loved it

  • http://www.midwestsportsfans.com JRod

    Isn’t this awesome? I just can’t get over what a great sense of humor these guys showed. Who would think that four men with some of the biggest egos in sports would parade around in dress shirts and underwear. It’s just pure genius by Guitar Hero and really shows a sense of good nature and humility from these four guys who spend so much time taking themselves so seriously.

  • KVB

    Boobie has the best line “We’re playing the guitar hero!”

  • Bob

    Now, this is a great video. Bobby Knight does not need to return to coaching. He is funny.

    But if Mr Knight did return to coaching maybe he would consider being the Head coach at UNLV… they need a coach.

  • http://www.midwestsportsfans.com JRod

    @Bob, I have always wanted to see Coach get back on the sidelines, but I have to say that I would definitely miss his candor and expertise as analyst. He’s already one of the best in the business.

  • Teri

    I’m from southern Indiana where no one misses Coach Knight more than us….and I think that this is just awesome!! Bob Knight has always got a bad rap, because of the things he has been shown all over the media to have done, when a lot of other coaches have done the same, but no one ever saw that!! Now, people can see a whole other side to Coach Knight, that we Hoosiers have known existed all along!! These “boys” are having so much fun!! What marketing genius thought this one up? I’d love to shake his hand!!
    Go Coach Knight!!!!

  • Bobbyheel

    What a Great Video. Does anyone know when they filmed it? Part 2 is good as well, but Part 1 is better.